{"product_id":"braun-bc12-analogue-alarm-clock-iconic-yellow-hand-quiet-quartz-black-copy","title":"Braun BC12 Analogue Alarm Clock – Iconic Yellow Hand \u0026 Quiet Quartz (Pink \u0026 White)","description":"\u003cp data-start=\"424\" data-end=\"467\"\u003e\u003cstrong data-start=\"424\" data-end=\"467\"\u003eBraun BC12 Classic Analogue Alarm Clock\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"469\" data-end=\"692\"\u003eEssential form. Effortless function. The Braun BC12 Classic Analogue Alarm Clock in Pink \u0026amp; White brings together clean Bauhaus-inspired design, intuitive usability, and precise timekeeping — all refined to their purest expression.\u003c\/p\u003e\n\u003cp data-start=\"694\" data-end=\"991\"\u003eFeaturing an easy-to-read dial, luminous hands, and Braun’s signature yellow seconds hand, the BC12 delivers instant legibility day and night. A discreet foot snooze and light function add thoughtful bedside convenience, while the quiet quartz movement ensures precise, disturbance-free operation.\u003c\/p\u003e\n\u003cp data-start=\"993\" data-end=\"1111\"\u003ePerfect for nightstands, desks, and design-led interiors, this clock embodies Braun’s principle of “less, but better.”\u003c\/p\u003e\n\u003cp data-end=\"1151\" data-start=\"1118\"\u003e\u003cstrong data-end=\"1151\" data-start=\"1122\"\u003eEasy-to-Read Minimal Dial\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-end=\"1223\" data-start=\"1152\"\u003eA clean, balanced dial layout provides immediate clarity at any glance.\u003c\/p\u003e\n\u003cp data-end=\"1254\" data-start=\"1225\"\u003e\u003cstrong data-end=\"1254\" data-start=\"1229\"\u003eLuminous Tipped Hands\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-end=\"1328\" data-start=\"1255\"\u003eHour and minute hands glow softly in low light for nighttime readability.\u003c\/p\u003e\n\u003cp data-end=\"1364\" data-start=\"1330\"\u003e\u003cstrong data-end=\"1364\" data-start=\"1334\"\u003eIconic Yellow Seconds Hand\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-end=\"1446\" data-start=\"1365\"\u003eA distinctive Braun design signature recognized across award-winning collections.\u003c\/p\u003e\n\u003cp data-end=\"1487\" data-start=\"1448\"\u003e\u003cstrong data-end=\"1487\" data-start=\"1452\"\u003eQuiet Precision Quartz Movement\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-end=\"1560\" data-start=\"1488\"\u003eAccurate quartz movement keeps time reliably without disruptive ticking.\u003c\/p\u003e\n\u003cp data-end=\"1598\" data-start=\"1562\"\u003e\u003cstrong data-end=\"1598\" data-start=\"1566\"\u003eFoot Snooze \u0026amp; Light Function\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-end=\"1692\" data-start=\"1599\"\u003eIntegrated base snooze\/light control enables easy nighttime use without reaching for buttons.\u003c\/p\u003e\n\u003cp data-end=\"1722\" data-start=\"1694\"\u003e\u003cstrong data-end=\"1722\" data-start=\"1698\"\u003eCrescendo Beep Alarm\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-end=\"1793\" data-start=\"1723\"\u003eA gradually increasing alarm tone ensures a gentle, effective wake-up.\u003c\/p\u003e\n\u003cp data-end=\"1819\" data-start=\"1800\"\u003e\u003cstrong data-end=\"1819\" data-start=\"1803\"\u003eKey Features\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-end=\"2216\" data-start=\"1821\"\u003e✅ Braun BC12 Classic Analogue Alarm Clock – Pink \u0026amp; White\u003cbr data-end=\"1873\" data-start=\"1870\"\u003e✅ Easy-to-read minimalist dial layout\u003cbr data-end=\"1913\" data-start=\"1910\"\u003e✅ Luminous tipped hands\u003cbr data-end=\"1939\" data-start=\"1936\"\u003e✅ Iconic yellow seconds hand\u003cbr data-end=\"1970\" data-start=\"1967\"\u003e✅ Matt case and dial finish\u003cbr data-end=\"2000\" data-start=\"1997\"\u003e✅ Quiet precision quartz movement\u003cbr data-end=\"2036\" data-start=\"2033\"\u003e✅ Integrated foot snooze\/light function\u003cbr data-end=\"2078\" data-start=\"2075\"\u003e✅ Crescendo beep alarm\u003cbr data-end=\"2103\" data-start=\"2100\"\u003e✅ Battery powered (AAA batteries required, not included)\u003cbr data-end=\"2162\" data-start=\"2159\"\u003e✅ Includes clock, instruction manual \u0026amp; 2-year warranty\u003c\/p\u003e\n\u003cp data-end=\"2353\" data-start=\"2223\"\u003e\u003cstrong data-end=\"2276\" data-start=\"2223\"\u003ePure clarity. Quiet precision. Thoughtful design.\u003c\/strong\u003e\u003cbr data-end=\"2279\" data-start=\"2276\"\u003eThe Braun BC12 delivers timeless analogue style refined for modern living.\u003c\/p\u003e\n\u003cp data-end=\"2353\" data-start=\"2223\"\u003eSee more in our \u003ca href=\"\/collections\/alarm-clocks\"\u003eBraun collection\u003c\/a\u003e.\u003c\/p\u003e","brand":"Braun","offers":[{"title":"Default Title","offer_id":48217737265367,"sku":"BC12PW","price":34.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0791\/5356\/1815\/files\/5df5a81f-fc6c-4999-b663-d32337568445.progressive.webp?v=1769007651","url":"https:\/\/westcloxsource.com\/products\/braun-bc12-analogue-alarm-clock-iconic-yellow-hand-quiet-quartz-black-copy","provider":"The Westclox Source","version":"1.0","type":"link"}